The grind wasn't terrible, but the gear rewards (as always) are locked too deep at the point they are worthless at week 3 of the expansion, They can fix it by lowering the requisite reputacion to fang for the neck and friend for the back, that way you need to max it out if you want to get the Mammoth mount or the cosmetics, that are not bad, but they keep recoloring the same items over and over like the titan transmogs at valdrakken 13.