so cool! *shiny eye*
Blizzard gets major points for this advertising scheme. Thanks for making a news post about it- I live nearby where it is, but quite frankly, I wouldn't have looked twice at a taxi with a giant axe cleaving it in half in the middle of times square. Just another day in manhattan =P
This is one of the best advertisement I have ever seen. "SO AWESOME". How I wish I lived near by so I can see it for myself.
wow that had to be a shocker when they first saw it lol
WoW, such a nice way to call people back to Draenor, hope to see some pretty good stuff there :D
Awesome
That's really cool! I wish I could see it in person. Thanks for the pictures!
Really nice idea and effort to make this happen. =)
oh i want that axe hanging on my wall
Wow... those ads in the background: "Ferry Tradgedy", "How to get away with murder", "He killed Osama". Seems Hellscream has been busy, did he snatch a tardis or something?
Nice! , just be ready for Warlords :p .
That's just fantastic, great idea, I'm pretty positive this will bring new people to the game !
The smashed advertisement being upside-down annoyed me at first, but then I realised that it's a clever marketing trick.People will be standing there like owls, tilting their heads to figure out what's written on it inevitably asking each other what's there thus creating a conversation which creates a stronger memory for later that might evoke a desire to look into it more or talk about it with others.Nice move, Blizz.
Much better than the infamous Boston Mooninite Scare for RL marketing. ^_^
Thats just...epic :3
Haha that's just awesome! :DGot to love the faces from people walking by that have no idea what it is xDReally smart advertisement move by Blizzard, i'l give them that!
That has got to be the most clever advertising I've ever seen. O.O
That axe is amazing. Wish I could see this in person.
lol I love it. Awesome! I think working at Blizz would be a blast. Great minds and imagination. Kudo's
I know our economy is still meh, but that's no way to give your employee the axe